Reading seat utilisation without noise
How to decide which login counts as real application use when preparing B2B account usage reports for commercial teams.
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Notes from account usage reporting work
Short articles on definitions, dormant accounts, client-facing briefs, and preparing exports for application analytics engagements.
Dormant accounts and renewal timing
Practical cues for when quiet B2B accounts need a conversation before the renewal window closes.
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What to put in a client-facing usage brief
A short structure for sharing application usage findings with a client sponsor without overwhelming them.
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Handing over exports safely for a usage report
A checklist for preparing application usage extracts before an external reporting engagement begins.
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